Meet Marissa LeJune
Hey there! I’m Marissa, and I built Tail Swaggers on one core belief: a dog’s happiness is tied to confident leadership, an empowered owner and intentional training. From the moment we started, my mission has been to help families build calm, trusted relationships with their dogs—where joy, confidence, and clarity guide every day.
How Tail Swaggers began:
What started as a passionate pet-care side hustle during my college years quickly blossomed into a full-time dream. After adopting Bell, a fearful golden retriever, I learned firsthand how high-quality training and thoughtful structure could transform a dog’s life—for her and for me. That experience shaped everything you see here today. Tail Swaggers isn’t just about fun—it’s about environment, education, and empowerment—both for your dog and for you as a leader.
Our Focus:
At Tail Swaggers, we believe training isn’t a short-term fix—it’s the foundation for everyday freedom. Whether you’re starting with investing in our board & train programs or booking a reservation for your dog to board with us while you travel, everything we do is rooted in providing the highest quality care, real-world exposures, and clear communication you can maintain long-term. We don’t just help dogs—we empower owners
How did I get into training?
Tail Swaggers was born from a mix of heart, hard lessons, and one dog who changed everything.
Years ago, I was just like many of the families I work with today—juggling a busy life, deeply loving my dog, but feeling overwhelmed by her behavior. Bell, my Golden Retriever, came into my life with big feelings and even bigger fears. I didn’t just want her to listen—I wanted her to feel safe and trust me. But I had no idea how to help her… until I realized that leadership, not control, was the missing piece.
What started as a personal mission to better understand and support my own dog grew into a full-blown business that now helps families across Fort Worth create peace, structure, and connection with their dogs.
At Tail Swaggers, I’ve built more than a training company—I’ve built a community that empowers dog owners to become confident leaders. Because when you learn how to lead with clarity and purpose, everything changes—not just for your dog, but for your entire home.
Our Commitment to you
Whether your dog is attending daycare, training with us, or boarding at our home—it’s all rooted in the same philosophy: empowerment through structure and trust. When your dog is with us, they learn. But just as importantly—you learn how to lead them forward with confidence. And we’re here for both of those journeys.
Join our Swaggers Community
This isn’t just training—it’s a partnership for transformation. When you’re ready for clarity, structure, and true connection with your dog, we’re ready for you. Let’s build a life you both love.
Featured Publications:
Featured Podcast
(2020) Pet Sitter Confessional Podcast: Episode 105
Summary: Marissa LeJune, owner of Tail Swaggers, joins the podcast! Marissa shares what her first three years in business have been like, the important role a coach played in her life, and what it’s like running her business with the help of her daughter.
Topics on this episode:
• Why she rebranded after three years
• The role her coach has played in her life
• What does ‘luxury’ mean to her
• Her professional dog petter
• Lessons she’s learned